Fair Token Launches (Fair Launch) on average outperform most traditional digital asset projects. The comparative advantage of Fair Launches derives largely from their ability to remedy many of the perceived inequitable token launch practices of traditional digital asset projects. This article helps clarify the nomenclature by examining the commonalities of projects that use the label “Fair Launch.” On the technology and smart contracting side, fair launch platforms make it less likely for founders and whales to manipulate the token market they created and provide key protections for the token holders and community.

Keywords: Fair Token Launch, Initial Coin Offerings, Blockchain, Distributed Ledger Technology, Artificial Intelligence, Machine Learning, Innovation, Entrepreneur, Start-up, Big Data, Crytpo Economics, Diversification, Optimization, Efficiency, Governance, Bad Actors, Risk Factors, Regulation

JEL Classification: K20, K23, K32, L43, L5, O31, O32

Suggested Citation: Kaal, Wulf A., FAIR TOKEN LAUNCH (January 23, 2022). Available at SSRN: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4015908

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